by Pulpa is an event producer with a tropical spirit born from the trajectory in cultural events, and the interest in experience design of Ilyan and Igor, two passionate about collective and creative processes, cultural diversity and the multiple artistic expressions that allow them to explore their and other tropical worlds. Through cultural experiences they invite the public to explore, travel, feel, discover and cultivate their tropical spirit. by PULPA aims to give an unconventional interpretation of the tropics, with a global vision and initial connections between Colombia, Peru and France, with the intention of exploring different expressions of the entire intertropical zone. For this we built the visual identity accompanied by a dynamic graphic system composed of three different visual interpretations that through masks delimited by parallel lines reveal different characteristics of tropicality characterized by the notion of movement, its hot climate and its extreme biodiversity.
2022
Graphic Design, Branding
